Sake is a fermented alcoholic beverage that is made of rice and water. Sake brewing can trace its beginnings to the 7th century and has been a significant factor in Japanese culture since it originated. It's smooth and light enough to be called a wine and similar to wine, it pairs well with food. It has been growing in popularity, especially in the USA, due to its versatility and various flavor profiles.

Join Sid Patel, CEO of Beverage Trade Network and USA Ratings, as he chats with Michael Bowles, Sake Buyer at Wally's Fine Wine, Spirits & Gourmet Market, where he explains the growing popularity of sake and reasons why you should consider stocking sake in your retail store, bar or restaurant.